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Marketing

Walmart redesigns Great Value private label brand 

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Ill-fitting football shirts compound Nike’s innovation woes

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Marketing

Lego campaign reunites major football figures for World Cup promotion

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Nike launches ‘Air Works’ initiative for designers

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The Little Prince moves beyond books with IMG licensing deal

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Lee and J Crew collab for heritage-inspired capsule

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Nespresso taps Dua Lipa as brand ambassador

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