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Nicole Kirichanskaya

Nicole is features and premium editor at Inside Retail US.

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Several SKUs from Old Navy Beauty Co. in a tote bag set against a blue background.
Strategy IR Pro

Can Old Navy establish itself as a noteworthy beauty retailer?

Nicole Kirichanskaya
Aimé Leon Dore Los Angeles store.
Sports & adventure IR Pro

Standout stores: Aimé Leon Dore, Cotopaxi, Pasquale Bruni

Nicole Kirichanskaya
Old Navy CEO Michael Francis in a conference room setting.
Strategy IR Pro

Can Old Navy’s new CEO Michael Francis relight the brand’s fire?

Nicole Kirichanskaya
Stills from Good Good and Callaway’s joint marketing video.
Strategy IR Pro

Why apologies couldn’t contain Good Good and Callaway’s PR crisis

Nicole Kirichanskaya
A female model wearing a grey sweater, jeans and sporting several light tan Bogg bags.
Strategy IR Pro

How Bogg founder Kim Vaccarella built a $400m business beyond the beach

Nicole Kirichanskaya
Several female models standing on the street, wearing Ann Taylor.
Strategy IR Pro

Will Substack and a fresh campaign be enough to save Ann Taylor?

Nicole Kirichanskaya
Multiple POV Beauty items inside several Sephora bags.
Strategy IR Pro

POV Beauty CEO Ani Hadjinian on launching into Sephora

Nicole Kirichanskaya
Several Marc Jacobs Beauty products on a white background.
Strategy IR Pro

Why Coty’s transition year is really a battle for relevance

Nicole Kirichanskaya
Shoppers inside Target, shopping for back-to-school items.
Strategy IR Pro

How Target is rebuilding its retail momentum

Nicole Kirichanskaya
A mother-and-daughter duo wearing beige and brown Sézane pieces.
Strategy IR Pro

Why is Sézane slowing down as it expands?

Nicole Kirichanskaya
A female model wearing black long-sleeved and shorts from P.E.Nation.
Strategy IR Pro

P.E Nation founder Claire Greaves on her 10-year brand-building journey

Nicole Kirichanskaya
A close-up shot of a white bra from Ukrainian apparel brand Londi.
Sustainability IR Pro

Meet the Ukrainian building a thriving fashion label despite war

Nicole Kirichanskaya
A pink display showcasing Pandora jewelry pieces.
Strategy IR Pro

Why Pandora’s recovery remains a work in progress

Nicole Kirichanskaya
A backpack and books set against a brick wall.
Strategy IR Pro

Why affluent back-to-school shoppers are hesitant to buy this season

Nicole Kirichanskaya
Coloring books and markers from Crayola’s All Grown Up collection laid out on a table.
Strategy IR Pro

How Crayola’s Ben Thomas prioritizes people while plotting out his schedule

Nicole Kirichanskaya
An Under Armour store based in Saint Petersburg, Russia.
Strategy IR Pro

Why Under Armour’s comeback depends on finding its identity

Nicole Kirichanskaya
An exterior shot of the Ralph Lauren store on Madison Avenue in New York City.
Strategy IR Pro

How Ralph Lauren made itself relevant again

Nicole Kirichanskaya
Australian actor Josh Heuston in a grey Hugo Boss suit.
Strategy IR Pro

Why Hugo Boss may be running out of time for its turnaround

Nicole Kirichanskaya
Tomorrow-Today Beauty founder Indianna Roehrich.
Strategy IR Pro

Tomorrow-Today Beauty’s Indianna Roehrich discusses building a brand with community

Nicole Kirichanskaya
Several items from Crayola’s All Grown Up collection laid out on a table.
Strategy IR Pro

Why are children’s brands suddenly chasing adults?

Nicole Kirichanskaya
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