Tom Ford Beauty has signed award-winning British actor Tilda Swinton as the face of its latest fragrance campaign for Black Orchid Reserve, marking a strategic move to reinforce the brand’s high-fashion identity and global cultural relevance.
The campaign features Swinton in a minimalist, cinematic visual directed by duo Inez and Vinoodh, with creative direction led by Haider Ackermann.
“It is a profound honour for me to play a part in the history of Tom Ford’s legendary Black Orchid,” said Tilda Swinton.
“Transformation, the blurring of boundaries and the celebration of magical properties have always drawn me close; Black Orchid Reserve is precisely such an enchantment.”
Described as a more intense and exclusive iteration of the original Black Orchid, the new fragrance features rare botanical notes, including the elusive Ghost Orchid.
Black Orchid Reserve can be found at Tom Ford Beauty counters, select luxury retailers, and online platforms from this month.