Rising sales and customer searches: Has Glossier made a comeback?

Glossier. Glossier. Glossier.  For the past few months, the beauty industry has been buzzing about the Gen Z-favorite makeup, skincare, and lifestyle brand, Glossier. Especially since Marisa Meltzer’s book, Glossy: Ambition, Beauty, and the Inside Story of Emily Weiss’s Glossier, was released in September.  In the book, Meltzer, a New York-based journalist and author who has been covering the beauty and fashion industry for almost two decades, explores the origin and evolution

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