PE company buys 130-strong Bubbakoo’s Burritos Mexican concept, eyes expansion

Image of Bubbakoo's Burritos shopfront.
The brand has over 130 locations across 15 states, mainly along the East Coast and the Midwest.  (Source: Facebook)

Bubbakoo’s Burritos, a New Jersey-based franchisor of fast-casual Mexican fusion restaurants, has been acquired by a St. Louis-based private equity firm.

Private equity firm, Thompson Street Capital Partners (TSCP), made the acquisition as the fast-casual category continues to outperform other foodservice segments, driven by consumers’ preference for flavorful and customizable cuisine. 

“Bubbakoo’s has created an innovative and compelling brand that resonates with a broad and growing customer base,” said Bob Dunn, managing partner at TSCP.  

Bubbakoo’s strong foundation was a major factor in TSCP’s decision to “help accelerate growth while maintaining the culture and values that have made Bubbakoo’s a success,” according to TSCP’s MD Joe St Geme.

“Our growth has always been grounded in our commitment to food quality, hospitality and a culture that values individuality and innovation,” said Bill Hart, co-founder of Bubbakoo’s. 

The brand has over 130 locations across 15 states, mainly along the East Coast and the Midwest. 

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