Powersports retailer Rumbleon has appointed Michael Kennedy as CEO and as a member of the board of directors, effective November 1.

Kennedy will succeed Mark Tkach, who has served as interim CEO since June 2023.

“We now have a remarkable depth of talent throughout our team, and I am confident that Mike’s extensive knowledge and history of success in this industry make him the right leader to unlock the value in RumbleOn for our shareholders,” said Tkach.

“I am confident that Mike is the right choice to lead RumbleOn.”

Before the new appointment, Kennedy served as president and CEO at Vance & Hines and VP and MD Americas at Harley-Davidson.

“I am impressed with the recent transformation that began at RumbleOn in June of this year,” said Kennedy.

“I’m extremely optimistic and excited about the opportunity to lead RumbleOn as its CEO and will continue the positive change that the current board and management have started.”