Beginning this fall, Von Maur department stores will offer outdoor brand LL Bean’s selection of Boat and Tote bags, Wicked Good slippers, moccasins, fleece, flannels, jackets, activewear, and sleepwear.

Charlie Bruder, VP of wholesale at LL Bean, said the partnership aims to make the brand accessible to more customers across the US.

 “As we evaluate potential wholesale partnerships through our brand lens, Von Maur’s retail expertise, values, and commitment to customer service made it feel like a natural fit for LL Bean,” he concluded.

LL Bean is a retailer of outdoor gear and apparel. Founded in 1912 by Leon Leonwood Bean, the company started as a one-room operation selling a single product, the Maine Hunting Shoe.

Von Maur was established in 1872 in downtown Davenport, Iowa. Alongside its retail stores, the company runs a 120,000 sqft facility to operate its e-commerce business.