Pottery Barn, the home goods brand owned by Williams-Sonoma, will launch its first online store in the UK this fall, showcasing its craftsmanship in the new market.

While featuring the brand’s lineup of home furnishings and decor, including bedding, furniture, and decorative accessories, Pottery Barn’s UK will introduce its complimentary interior design services for personalized styling guidance both at home and online.

“Our curated assortment for the UK market celebrates Pottery Barn’s commitment to helping customers inspire great style for spaces, small and large, that are beautiful and functional,” said Monica Bhargava, Pottery Barn’s president.

“We are committed to long-term growth and expanding the reach of our brands where we see meaningful market opportunity,” said Laura Alber, president and CEO of Williams-Sonoma.

Last fall, the brand collaborated with Michael Graves Design to launch an accessible home furnishings collection.