Instrument brand Gibson will open a flagship store in Las Vegas next year, positioning it as an immersive retail and music destination.
Located at Miracle Mile Shops on the Las Vegas Strip, Gibson Garage Las Vegas will mark the brand’s fourth Gibson Garage location and its “boldest expression yet of experiential retail, music culture, and live performance”. It follows Gibson Garage Nashville, Gibson Garage London, and the upcoming Gibson Garage Miami opening on September 10.
The 9000sqft space will bring together Gibson craftsmanship, rare and collectible guitars, live performances, music history, art, and vintage design. It will feature soaring ceilings, dramatic architecture, expansive rooms, and an immersive stage and sound environment.
Products from the company’s family of brands, including Gibson, Epiphone, Kramer, Mesa/Boogie, Maestro, KRK and Gibson Amplifiers, will be available at the location. Customers will be able to pick up and play instruments, discover limited-edition and collectible models, and experience the ‘Made to Measure’ and Gibson Custom Shop services.
The space will feature a special Acoustic Murphy Lab Collection Room, offering an intimate and elevated environment to experience some of the brand’s signature acoustic instruments. There will also be the Gibson Gallery, an art-forward cultural space, and the first-ever Les Paul ’59 Experience Room, a dedicated environment celebrating one of the most influential electric guitars.
In addition, an Entertainment Relations artist lounge and showroom will act as a private hub for artists, performers, creators, and industry partners.
“Las Vegas is one of the most exciting entertainment destinations in the world, and the Gibson Garage Las Vegas will be designed to meet that energy at full volume,” says Anne Rohosy, interim CEO of Gibson.
“This will be much more than a place to buy a guitar — it will be a place to play, discover, perform, connect and experience the Gibson legacy in a way that can only happen in Las Vegas.”
Details on the official opening date, artist appearances, and grand opening celebrations will be announced in the coming weeks.
