Fire-grilled chicken restaurant chain El Pollo Loco is entering New York City, with its first restaurant set to open in Queens mid-next year.
As part of its expansion plans in the city, the company has signed three development agreements covering 15 areas over the next five years.
New York development will be led by a longtime franchise partner and two new partners, whose names have not been disclosed.
The company said the expansion builds on three consecutive quarters of positive same-store sales growth, improved restaurant economics, and continued progress against its transformation plan.
“New York represents an important milestone for El Pollo Loco and a clear proof point in our disciplined growth strategy,” said Liz Williams, CEO of El Pollo Loco.
“We have strengthened our brand and operations, enhanced our business model, and assembled an experienced leadership team to support sustainable expansion.”
The company plans to share additional location, franchisee, and opening details as East Coast development progresses.
- Further reading: TGI Fridays signs franchise deal to add five New York restaurants.