Performance apparel brand Greyson Clothiers has raised $20 million in a Series A funding led by NewBound Ventures and NewEra CEO Chris Koch.

Participants in the funding round include Tom Nolan, CEO of Kendra Scott, and David Chu, founder of Nautica, as well as existing investors. 

Following their investments, NewBound’s managing partner Michael Hoffman, as well as Nolan and Chu, will join Greyson’s board of directors.

In previous investment rounds, the company attracted participation from brand supporters, including Justin Timberlake, Larry Fitzgerald, Dylan Larkin, Eric Church, and various PGA tour players, including Justin Thomas.

Greyson plans to use the new capital to scale its operations further across international expansion, brick-and-mortar retail stores, direct-to-consumer channels, and wholesale partnerships. 

Founded in 2015, the brand has over 2500 points of distribution and has expanded its retail presence into several communities such as Denver, West Palm Beach, New York, New Orleans and Atlanta.