VIDEO: GRRL founder talks strength over size

GRRRL Clothing founder Kortney Olson wants women to feel confident in what they wear. Image:Supplied
Kortney Olson is a familiar face on the body building scene in the US. She even appeared on The Jimmy Kimmel Show in 2018 in a segment where she crushed a whole watermelon with her thighs! But it’s Kortney’s message through her clothing brand GRRRL that is resonating with a lot of young women and making other activewear brands sit up and take notice. In this video, Inside Retail’s Ruth Hogan chats to GRRRL founder Kortney Olson about female empowerment, her unique sizing system

This content is for IR Pro subscribers only.

Subscribe now to unlock an all-access pass.

IR Pro - monthly

$1 for the first 30 days. (Auto renews at $20 per month.)
  • Unlimited news access
  • Exclusive members only masterclasses (live and on-demand)
  • Weekly careers advice
  • Weekly and quarterly digital magazines delivered to your inbox
Subscribe now
Retailer’s choice

IR Pro - annual

$199 per year. (Auto renews annually.)
  • Unlimited news access
  • Exclusive members only masterclasses (live and on-demand)
  • Weekly careers advice
  • Weekly and quarterly digital magazines delivered to your inbox
Subscribe now