Verlo Mattress to open 24 more stores, nearly doubling its footprint

(Source: Verlo)

Mattress retailer Verlo Mattress has signed three development plans covering 24 new locations nationwide. 

Six new sites will open in Denver, CO and Phoenix, AZ, five in Dallas, TX, three more in Houston, TX, and two in Boise, ID and Raleigh, NC, under three development deals signed by the business.

Dirk Stallmann, president of Verlo Mattress, says the company plans to further expand its footprint across the country and is preparing to enter several more territories. 

So far this year, the brand has awarded territories in Charlotte, NC, Miami, FL, Noblesville, IN, West Chicago, IL and Bentonville, AR. 

“Our goal is to provide the premier, affordable mattress service that can help provide every unique need with the importance of being locally crafted in the area,” said Stallmann.

Verlo Mattress offers its Lifetime Comfort Guarantees on its luxury mattresses which ultimately extend their lifespan by allowing for comfort adjustments, thus reducing the number of used mattresses ending up in landfills.

Founded in 1958, Verlo Mattress currently has 32 stores in six states.

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