Startup roundup: Beauty goes boom

While the beauty and skincare category has been on the rise recently, particularly during lockdown last year, customers are now constantly inundated with different products on the market. Consumers are savvier than ever about ingredients and the brands that they choose to support.  Here is how three retailers are offering customers something different in the beauty market today.  Perfect Diary Founders: Huang Jinfeng Location: China Launch date: 2017 Category: Beauty brand that develop

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