Selected unveils Future You store concept in Beijing

Retail design agency Dalziel & Pow has created an elevated retail experience for Bestseller Fashion Group China’s “Selected” brand. The new premium Future You store concept is to be launched initially in a series of stores in Beijing, delivering a space “ready to connect, change, and dress the future consumer”. The design is an attempt to raise Selected’s profile as the destination for on-trend, quality workwear, as well as building an aspirational lifestyle model around the bran

This content is for IR Pro subscribers only.

Subscribe now to unlock an all-access pass.

IR Pro - monthly

$1 for the first 30 days. (Auto renews at $20 per month.)
  • Unlimited news access
  • Exclusive members only masterclasses (live and on-demand)
  • Weekly careers advice
  • Weekly and quarterly digital magazines delivered to your inbox
Subscribe now
MOST POPULAR

IR Pro - annual

$109 for the first year. (Auto renews at $228 per year.)
  • Unlimited news access
  • Exclusive members only masterclasses (live and on-demand)
  • Weekly careers advice
  • Weekly and quarterly digital magazines delivered to your inbox
Subscribe now