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Outdoors retailer Yeti buys Mystery Ranch

(Source: Mystery Ranch)

Premium outdoor brand Yeti has agreed to acquire Mystery Ranch – a leading designer and maker of heavy-duty backpacks, bags, and pack accessories – for an undisclosed sum.

Mystery Ranch and the team will continue to operate out of Bozeman and will collaborate with Yeti over the following few months to integrate teams and functions.

“Mystery Ranch packs have earned a global reputation within the most demanding communities by building load-bearing equipment that delivers in the harshest environments,” said Matt Reintjes, president and CEO at Yeti. 

“Their ethos, passion and people not only align with the Yeti team, but also connect well with our commitment to innovation and our customers. Their communities, ambassadors and obsession with quality make it a natural fit with Yeti.”

Dana Gleason, co-founder of Mystery Ranch, stated that Yeti’s love for innovation and the outdoors is in line with the brand’s initial vision. 

Yeti was founded in 2006 and specialises in superior outdoor gear for the hardcore explorer, outdoor enthusiast, and everyone in between. 

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