Inside the new MCM Beverly Hills global flagship store

Luxury travel and accessories brand MCM Worldwide has launched its first global flagship, in Los Angeles. The new 4427sqft MCM Beverly Hills store on Rodeo Drive features a two-story polished brass facade designed by Kenneth Park derived from the signature studs and gems on MCM’s merchandise. This element is highlighted by the brass facets on the upper portion of the storefront, mirroring the classic design of the MCM logo plate. Flanking the facade on either side are large LED displays with d

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