Abercrombie & Fitch Co has partnered with Haddad Brands to continue designing, producing and selling Abercrombie Kids through its owned-and-operated channels.

With the partnership, Haddad Brands will also create new distribution channels for Abercrombie & Fitch by adding infant and toddler categories to the existing assortment.

“With our Abercrombie kids brand, we have created comfortable, high-quality apparel for children that allows them to feel exceptional every day,” said Fran Horowitz, Abercrombie & Fitch CEO.

“As we work to diversify A&F Co’s channel mix and drive sustainable, profitable growth, we are thrilled to partner with Haddad Brands to build on our success and create an opportunity to grow the brand in the years ahead by engaging with new customers globally.”

The Abercrombie Kids Fall/Back to School 2025 collection will be available at Haddad Brands’ showrooms globally from next month.