Stranger Things star Millie Bobby Brown has launched her exclusive women’s fashion line, Mills by Millie Bobby Brown, at Walmart in collaboration with Delta Galil USA.

The lineup, reflecting the series star’s personal style of accessibility, inclusivity, confidence, and self-expression, targets young women with affordable prices.

With prices ranging from $10.50 to $26.50 and sizes ranging from XS to XXXL, Mills’ line features approximately 100 items across inclusive ready-to-wear, loungewear, activewear, and intimates categories. It is available on the retailer’s e-commerce platform and in 750 Walmart stores.

“I didn’t want to leave that audience behind as I’ve grown. Mills is for girls in their discovery era, experimenting with trends, switching up their look, and having fun with fashion. I think they’ll especially love the flirty silhouettes, playful sets, cozy sleepwear, and soft intimates that are easy to mix, match and make their own,” said Millie Bobby Brown.

According to WWD, the collaboration is also part of the hypermarket’s work to mix fashion with talent while providing “an exceptional style at an exceptional price point”.

Each category, ranging from fashion and sportswear to intimates and sleepwear, will be merchandised across different floor pads, while all categories will be displayed in one place online. 

By collaborating with Walmart and Delta Galil USA, the star said she can offer what she wished she had access to when she was young, such as wearable, contemporary pieces and on-trend details.

“I’m so proud of the entire collection, and my favorites really change depending on my mood, which is exactly what Mills is about.”