x of rich woods, marble and metal, paired with banquette seating and a small, chic in-store café bar. Jennifer Fisher, the company’s founder and chief brand officer, stated, “Being from Santa Barbara, returning to California in this way is incredibly meaningful. After launching our first LA bricks-and-mortar store during Covid-19, this space marks a fresh chapter for the brand. We are thrilled to be back in a higher-trafficked location and to introduce the elevated interiors and café experience that reflect how we have evolved in New York.” Chanel Boca Raton, Florida In late January, French luxury house Chanel opened its newest boutique in the luxury-focused, sunny city of Boca Raton, Florida. The 5370sqft location was designed by New York-based architect and longtime Chanel collaborator Peter Marino and offers a curated range of Chanel SKUs across its apparel, beauty and fine jewelry categories. In designing the store, it was said, Marino drew inspiration from Gabrielle Chanel’s legendary apartment at 31 Rue Cambon in Paris, translating its spirit into a contemporary setting with the addition of gold tones layered throughout the interior. In total, the boutique has an expansive layout of eight individual salons, each one designed with its own custom silk-wool carpets and hand-finished details. There are several curated areas to explore the brand’s range of goods, including a stylized shoe salon, marked by custom Venini lighting by Marino as well as two half-tube chairs by Voukenas Petrides, as well as dedicated spaces for leather goods and accessories and beauty and fragrance. Just beyond the shoe salon lies a separate, distinguished area for the brand’s watches and fine jewelry, marked by moon gold plaster walls that surround a coromandel screen displaying fine jewelry, while a black, textured watch wall showcases four Gambone vessels, two Chinese lacquer boxes and a Gold Box by Johan Creten. Toward the back of the boutique are three individual ready-to-wear salons, with the third secluded in the boutique’s rear corner, which offers a personalized experience for top clients. Nespresso New York City In late December, coffee giant Nespresso opened a larger-than-life New York City-based flagship space in the heart of the city’s iconic Flatiron district, on 85 Fifth Avenue. This store opening marks the brand’s eighth and largest global model of its kind, measuring at an impressive 13,900 sq ft. The first floor echoes Nespresso’s refreshed boutique design, while the lower level features two custom-curated spaces that enable visitors to experience Nespresso in a new light. On the lower level, the brand’s Hidden Cup Coffee Bar offers an element of surprise: an intimate setting where tastemakers reimagine coffee through exclusive recipes revealed throughout the year. Visitors can stop by the Hidden Cup Coffee Bar to be served drinks inspired by trends like functionally enhanced coffees and zero-proof blends, as well as their favorite Nespresso classics. The second space downstairs, the Nespresso Lounge, welcomes guests to stay, find community through shared moments and test their barista skills with self-service coffee machines. “Our Nespresso New York City flagship is more than a boutique,” said Jason Webber, Nespresso USA’s vice president of sales. “As the pinnacle of our retail strategy, it’s the first in North America to bring our vision to life, blending the elements of discovery and experience with a local NYC touch.” This story first appeared in our Inside Retail US magazine, to find out more, click here. Further reading: How British brand Gymshark conquered the US