Chinese silk brand Lilysilk is expanding its retail footprint by launching its latest store on Hudson Street in New York City’s Meatpacking District.
Established in 2010 by Lily Lin, the brand is known for its silk clothing and home essentials. It has since expanded to more than 150 countries.
Liilysilk’s new store is designed with a clean aesthetic with green and white accents. The brand said it will serve as a community hub for customers, allowing them to experience the products first-hand.
Additionally, to mark its third year of partnership with Terracycle, the brand will open an onsite recycling bin to encourage sustainability to consumers.
David Wang, CEO, Lilysilk, described the space as “more than just a store”, and brings an immersive experience to consumers.
“Join us in this monumental moment as we grow together with the community,” he added.