User Image

Tamera Francis

Tamera Francis is the editor of Inside Retail Australia magazine and a features and premium editor at Inside Retail. With a passion for telling stories with integrity, Tamera strives to be the go-to journalist trusted with exclusive interviews - that unearth the inner workings of businesses, cutting through jargon to create impactful, accessible narratives across different mediums and continents. Her commitment to championing philanthropic work, global exploration, and understanding the 'why' behind businesses has driven her to live and work internationally as a true global citizen.

More from Author

The “tricky business” of multibrand luxury retail

How LSKD’S PR powerhouse Bree Masters balanced a retail career and Olympic dream

How Bubble cracked the Australian market, by mirroring its US and UK strategy

Sneaker culture and strategic zones: Inside Foot Locker’s new Melbourne flagship

How the CEO of Fiskars Group keeps one of the world’s oldest companies relevant

How teen sensation Bubble Skincare is bursting  into the Australian market

How Frank Green CEO Ben Young aims to ‘leave the planet better than we found it’

‘Our values are everything’: Behind Frank Green’s Paris Fashion Week collab

Why luxury Aussie fragrance house Goldfield & Banks champions local botanicals

How this Australian beauty brand is disrupting traditional makeup marketing

A day in the life of Who Gives a Crap CEO Simon Griffiths

Ambitious Aussie jewelry designer Alana Ellis eyeing “worldwide domination”

“So much of marketing is gut feeling”: Go-To Skincare’s CMO Leonie Faddy

Behind the “great rejuvenation” of Aussie fragrance brand Dusk

Boody co-CEOs Shaun Greenblo and Elliot Midalia talk new shapewear range

How Shein helped Aussie designer Alice McCall kickstart a new venture

Inside Helen Kaminski’s new flagship and artist collabs

Dior, the Queen and David Jones: How the Aus retailer is preserving its legacy

Casetify, Nespresso catering to Gen Z with recycling programs, B Corp labels

The business of Full Bums: Meet the inclusive brand taking on Miami Swim Week