Sports retailing giant is continuing to grow its portfolio with a new deal inked to bring Lids shops to more than 100 of its locations.

While Dick’s continues to integrate the newly-acquired Foot Locker business into its operations, the Lids deal, which is already available at 46 of its locations, will be fully implemented by the end of summer this year. The retailer said that each Lids shop will feature a wide range of its products, merchandising, and fixtures.

“Our athletes are increasingly looking for new ways to rep their favorite teams, their style, and the latest trends,” said David Progar, senior VP of licensed goods at Dick’s. “By partnering with Lids, a leader in licensed headwear, we’ll be able to offer them more choices to meet their needs for sport, lifestyle, and fandom.”

The two companies said that the deal will see staff trained on Lids’ in-store products and merchandising.

“Lids has long been the leader in licensed headwear, and this partnership allows us to bring that expertise directly into Dick’s stores across the country,” added Lawrence Berger, chairman of Lids. 

“Together, we’re creating a dedicated destination within Dick’s where fans can find the most comprehensive assortment of team headwear and a new in-store experience.”