Tong Van

Tong Van currently serves as the Features and Premium Editor at Inside Retail Asia. Based in Vietnam, she has covered Asia's retail industry for more than five years. Van holds a degree from Ho Chi Minh City University of Law.

More from Author

How Yum China’s growth strategy is paying off 

The Labubu effect: How Pop Mart is leading the blind box economy

Beating expectations: Is Hermes immune to the global downturn?

Japanese label Descente taps into Southeast Asia’s high-end sportswear industry 

Can the ‘Back to Starbucks’ strategy reverse the company’s fortunes? 

JD Sports’ Andre Loong on the brand’s Southeast Asia playbook

How Preeti Jatia disrupted India’s kidswear sector with Fayon Kids

The story behind the emerging Vietnamese bag label Ther Gab

Charles & Keith co-founder Keith Wong on the brand’s global expansion 

How Mytheresa’s latest acquisition will shake up the luxury e-commerce landscape

Take the wheel: Behind LVMH’s billion-dollar bet on Formula 1 

Can Nike’s new CEO help the company regain its momentum?

Sink or swim: Singapore’s restaurants in a state of flux

Can Apple reclaim its throne as the top smartphone maker in China?

Adrian Cheng’s resignation marks turning point for New World Development

LA-based Astoud brings Vietnamese fashion labels closer to US customers

Sol de Janeiro: ‘We’re only scratching the surface of what’s to come’

Is on-demand manufacturing the solution for a greener fashion industry?

“We see our consumers as fans”: Mattel talks DTC opportunities in Asia Pacific

Bacha Coffee bets big on global expansion, more new markets to come