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Nicole Kirichanskaya

Nicole is features and premium editor at Inside Retail US.

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Mindy Grossman standing in front fo a blue background.

VIDEO: Former CEO Mindy Grossman on why retailers are like professional athletes

Several Olipop stock-keeping units against a light background.

How soda brand Olipop leverages pop-culture moments to grow

A man sitting on a bench wearing True Classic attire.

What True Classic’s nationwide Target launch reveals about the brand’s future

Beauty incubator Maesa reveals top beauty industry trends for 2025

Consumer typing at a laptop with a to-be-returned package.

National Retail Federation reports $890 billion refunding problem

Why an acquisition deal won’t save Walgreens’ future 

How generational differences shape shopping habits: Coresight Research

A Walmart employee using Walmart’s data insights platform Luminate to provide shopper with additional assistance.

Six trends shaping US retail in 2025: GenAI, marketplaces and more

An image from home goods brand Hommey of its signature pink-and-brown bedding. 

Why Gen Z is a rapidly growing market for home goods retailers

An image from home goods brand Parachute 2024 campaign featuring a man sitting on a Parachute-branded mattress.

How Parachute’s consistent marketing and quality designs won over millennials

A model holds a Pandora charm bracelet up in front of her face

Pandora’s Q3 results reveal progress on jewelry brand’s transformation

Window display showcasing Black Friday sales deals. 

Black Friday 2024 results showcase the growing power of AI and chatbots

A close-up view of a Walmart shopping cart in an empty store

Why Walmart is the latest major retailer to roll back its DEI initiatives

Barrière co-founder Cleo Davis-Urman poses in a chair looking at the camera and wearing a red cardigan and jeans

From Saks to self-care: Barrière co-founder Cleo Davis-Urman’s career in retail 

The exterior of an Ikea store in Russia showing the company's logo

How Trump’s proposed tariffs could reshape US retail 

Stacks of folded clothes in a store with red signs offering discounts of 50 and 30 per cent off.

Black Friday 2024: Spending predictions and strategies for success

An assortment of products from sexual wellness brand Dame against a beige background.

Dame founder Alexandra Fine’s 10-year journey to launching sex toys in Walmart

True Religion CMO Kristen D'Arcy looks into the camera smiling, against a white background.

True Religion CMO Kristen D’Arcy shares her career journey and best advice

Suitcases and bags on display inside Calpak’s brick-and-mortar store in Los Angeles, California.

Why legacy luggage brand Calpak finally launched a brick-and-mortar store 

A close-up image of a woman's shoulder featuring smiley-face vitamin patch.

How Barrière is bringing wellness to Walgreens with vitamin patches