Adidas LDN – our store of the year

Why Inside Retail Asia retail analyst Tiffany Lung has pegged Adidas’ new London flagship her Store of the Year.  Retailers regularly spruiks the line of ‘reimagining retail’ when launching a new concept store – but the new Adidas LDN flagship genuinely delivers on that promise.  The four-storey Adidas LDN (London) store features a myriad of unique shopper activations and experiences which make it stand out from rivals like Nike’s Houses of Innovation in Shanghai and New

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