Skincare and make-up brand Juice Beauty has appointed Lance Patterson as CEO, succeeding Karen Behnke.
Behnke, who founded Juice Beauty, will remain in the company as chief brand officer.
“I personally recruited Lance as he has a proven track record of leadership that combines entrepreneurial thinking with a high level of financial expertise, consistently positioning brands for exponential growth and market leadership which is aligned with my vision for the future of Juice Beauty,” said Behnke.
Prior to joining Juice Beauty, Patterson served as CEO of Kate Sommerville, Penhaligon’s, and L’Artisan Parfumeur.
Meanwhile, the company has also appointed Nigar Zeynalova as senior director of marketing.
Juice Beauty is known for its organic ingredients sourced from its farm in Sonoma County, California.