Fruit of the Loom has announced that Tony Iannuzzi, senior VP of apparel, will retire at the end of the year, with Scott Daley set to succeed him. 

Daley will take on the role of senior VP brands, effective November 3, and will report directly to CEO Jeff Cohen. 

Daley will oversee the brand strategy, execution and profitability for Fruit of the Loom, Vanity Fair Lingerie, Russell Athletic, and Jerzees in the US and Canada, as well as Global Spalding.

“Over his three decades with the company, Tony has played a pivotal role across various departments and with our customers, vendors, and employees alike,” said Cohen. 

“His customer empathy, strong leadership, and business acumen have been pivotal to the company’s success. 

“Scott’s experience will build on Tony’s legacy, and we are excited about the future he will build for our brands.”

Daley has over 30 years of experience at Reebok, where he has held roles including GM for the US, VP of global footwear, GM of the running business, and head of basketball products and apparel.