Beauty firm Freyja has cooperated with brand consultancy Fitch in launching a make-up, skincare and lifestyle hub in Manila. The new venue centres on interaction and immersion with the firm’s beauty products, in an environment emphasising bright colours and designed to convey an energetic confidence. Services in store include social beauty bars, express lockers for click and collect purchases and one-on-one make-up masterclasses, supported by an online community platform and live billboards fe