The RealReal to fashion brands: Embrace resale or get left behind

With the online clothing rental market expected to reach a value of US$2.08 billion by 2025 and the resale market currently estimated to be worth US$30-40 billion, some brands and department stores are now seeing the resale and rental models as golden opportunities to remain relevant. “Fashion customers are becoming more and more conscious consumers and they are now thinking of the impact of garment waste,” said Audrey Khaing-Jones, co-founder and COO of rental e-commerce business GlamCorner

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