Marco’s Pizza has outlined a development plan targeting more than 80 store openings this year, supported by new executive leadership, AI-driven digital tools, and a revised franchise incentive program.
Last year, the brand established a presence in New Jersey and signed a development agreement for New Mexico.
In addition, the company has made several high-level appointments to its executive team to support the company’s expansion.
For this year’s expansion plan, the company continues to grow beyond new markets, including Mexico and the Caribbean.
As the brand’s updated digital ecosystem, Marco will invest in AI-powered ordering capabilities and a revamped loyalty program.
Following the rollouts of the Pizzoli handheld snack and Pizza Bowls last year, new product development is being led by chef Kathleen Kennedy.
“Marco’s momentum is driven by a commitment to thoughtful expansion and strong franchisee support,” said Gerardo Flores, chief development officer of Marco’s Pizza.
“As we look ahead, we remain focused on building the infrastructure, technology and innovation needed to support the next phase of growth.”
