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BusinessStore design

How Swee Lee’s immersive lifestyle store brings the cool factor back to music retail

By Anil Prabha
20
Swee Lee, Southeast Asia’s leading omnichannel musical instrument retailer, recently announced the grand opening of a music lifestyle store at Clarke Quay, a landmark F&B entertainment precinct beside the iconic Singapore River. The immersive space allows visitors to sample and purchase instruments such as guitars, vinyl records and audio equipment. Visitors can also savor a drink at the cafe and bar, enjoy events with emerging artists and much more. Customers can take refreshments into th

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