Home furnishing retailer Pottery Barn, a subsidiary of Williams-Sonoma, has partnered with Formula 1 to launch racing-theme bedroom collections for kids and teenagers.

The Formula 1 for Pottery Barn Kids and Pottery Barn Teen collections are designed to “capture the bold spirit of racing”. They feature a racing-theme palette (including red, jet black, and crisp white), sleek metallic accents, checkered patterns, car-inspired motifs, textured embroidery, and graphic prints.

For Pottery Barn Kids, playful bedding, rugs, decor, and accessories transform bedrooms and playrooms into imaginative, race-ready spaces. 

The Pottery Barn Teen collection features statement quilts stitched with racing-inspired details, modern lighting with tire and wheel motifs, and rugs that double as artful homages to the track.

“Formula 1 represents innovation, speed and excitement,” said Jennifer Kellor, president of Pottery Barn Kids and Pottery Barn Teen. “Our collaboration combines our commitment to sustainability and quality home furnishings with the energy of Formula 1 in a way that feels bold, elevated, and authentic.”

“The collections will bring the thrill of racing into the rooms of young fans who share our passion for speed,” added Emily Prazer, Formula 1 chief commercial officer.

The new items are available on the e-commerce sites of Pottery Barn Kids and Pottery Barn Teen.